I am playing a puzzle...

Hi there,

I am playing a puzzle for a week now and I have no bloody idea how to solve it:

So the puzzle depicts a 6x5 grid of black(B) and white(W) fields.
No further information given.

The grid looks like this
BBWWBW
WWBBWW
WBBWBB
WWBBWW
WBWBWB

The answer is supposed to be a word?????

Any ideas would be more than appreciated. I hate giving up on such things, but this time I am without further ideas.

Best regards and I hope you enjoy,
Ralf